Rekayasa Teknologi Workshop Perencanaan Partisipatif dengan Business Model Canvas dalam Upaya Pemberdayaan Perempuan Rawan Sosial Ekonomi di Yayasan Usaha Mulia Cipanas Kabupaten Cianjur.
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Date
2024-10-14
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ABSTRACK
SANDI SANTIKA. 22.01.013. Technology Development of a Workshop for
Participatory Planning Using Business Model Canvas to Empower SocioEconomic Vulnerable Women at the Yayasan Usaha Mulia Cipanas,
Cianjur Regency. Supervisor : THERESIA MARTINA MARWANTI
and DENTI KARDETI.
Families led by women tend to experience higher levels of poverty than families led
by men. This problem occurs because of the double burden, between earning a
living and taking care of the household. Empowered female heads of families have
the ability to create economic progress, one of which is by planning joint business
groups. This research aims to develop a design of workshop for participatory
planning with a business model canvas (BMC) to empower Socially Economically
Vulnerable Women (PRSE). The research location is the Yayasan Usaha Mulia
(YUM) Cipanas, Cianjur Regency. This research uses a qualitative method with a
Participatory Action Research (PAR) approach. The research subjects consisted of
a target group, namely PRSE, and an interest group, namely administrators and
social workers at YUM. Eight research informants were determined using
purposive sampling. Data collection was carried out through in-depth interviews,
observation, documentation studies, and Focus Group Discussions (FGD). Data
analysis uses the Miles and Huberman model. The research results show that the
initial workshop design implemented by YUM did not answer community needs.
Therefore, this research developed it based on needs. Once implemented, the results
show that the design of workshop for participatory planning with BMC that was
developed can increase the empowerment of PRSE. This was marked by the results
of the pretest posttest and reflection results which showed an increase in PRSE
knowledge about entrepreneurship and as a group they were able to implement
BMC tools. BMC is a canvas or image to make it easier to see a picture of an
entrepreneurial idea. Based on this, the technology development of a workshop for
participatory planning with BMC has a positive impact on PRSE empowerment.
Keyword : Socioeconomic Vulnerable Women, Technology of Participation,
Workshop, Business Model Canvas
ABSTRAK
SANDI SANTIKA. 22.01.013. Rekayasa Teknologi Workshop Perencanaan
Partisipatif dengan Business Model Canvas dalam Upaya
Pemberdayaan Perempuan Rawan Sosial Ekonomi di Yayasan Usaha
Mulia Cipanas Kabupaten Cianjur. Pembimbing: THERESIA
MARTINA MARWANTI and DENTI KARDETI.
Keluarga yang dipimpin oleh perempuan cenderung mengalami tingkat kemiskinan
yang lebih tinggi daripada keluarga yang dipimpin oleh laki-laki. Permasalahan
tersebut terjadi karena adanya beban ganda, antara mencari nafkah dan mengurus
rumah tangga. Perempuan kepala keluarga yang berdaya memiliki kemampuan
untuk menciptakan kemajuan ekonomi, salah satunya dengan merencanakan
kelompok usaha bersama. Penelitian ini bertujuan untuk mengembangkan desain
workshop perencanaan partisipatif dengan business model canvas (BMC) dalam
upaya pemberdayaan Perempuan Rawan Sosial Ekonomi (PRSE). Lokasi
penelitian di Yayasan Usaha Mulia (YUM) Cipanas Kabupaten Cianjur. Penelitian
ini menggunakan metode kualitatif dengan pendekatan Participatory Action
Research (PAR). Subjek penelitian terdiri dari target group yaitu PRSE dan interest
group yaitu pengurus dan pekerja sosial di YUM. Informan penelitian sebanyak 8
orang ditentukan dengan purposive sampling. Pengumpulan data dilakukan melalui
wawancara mendalam, observasi, studi dokumentasi, dan Focus Group Discussion
(FGD). Analisis data menggunakan model Miles dan Huberman. Hasil penelitian
menunjukan bahwa desain awal workshop yang dilaksanakan YUM belum
menjawab kebutuhan masyarakat. Oleh karena itu, penelitian ini
mengembangkannya berdasarkan kebutuhan. Setelah diimplementasikan, hasil
menunjukkan bahwa desain workshop perencanaan partisipatif dengan BMC yang
dikembangkan, dapat meningkatkan keberdayaan PRSE. Ini ditandai dengan hasil
pretest posttest dan hasil refleksi yang menunjukkan peningkatan pengetahuan
PRSE tentang kewirausahaan dan secara kelompok mampu mengimplementasikan
tools BMC. BMC merupakan sebuah kanvas atau gambar untuk memudahkan
dalam melihat gambaran ide wirausaha. Berdasarkan hal tersebut, maka rekayasa
teknologi workshop perencanaan partisipatif dengan BMC berdampak positif
terhadap pemberdayaan PRSE.
Kata Kunci : Perempuan Rawan Sosial Ekonomi, Technology of Participation,
Workshop, Business Model Canvas
Description
Keywords
Perempuan Rawan Sosial Ekonomi, Technology of Participation, Workshop, Business Model Canvas